MONETIZATION & APPLICATIONS OF DATA AND ANALYTICS

SYNOPSIS:

This workshop will expose you to the data analytics practices executed in the business world. We will explore key areas such as:
• the analytical process
• how data is created, stored and accessed
• how some companies work these days with data to create the environment in which analytics can flourish.

From real-time behavioural analysis to attitude forecasting, analytics enables companies to better market products in accordance to everyone’s needs.

Key Topics:
1. Analytics Industry landscape
2. Different types of data source
3. Business applications leveraging on data
4. Telematics Case Study
5. Hands-on ‘business planning and potential monetisation’ activity based on a simplified set of data. (Attendees are encouraged to bring laptop to workshop.)

YOUR WORKSHOP LEADER


Julien Fey – Mentor, MentorsHub
Head of New Partners Management/Digital Sales Specialist at Prudential Assurance Company Singapore

Julien is a highly driven individual with a rare combination of innovation skills and in-depth knowledge of the automotive, financial services and telematics industries. He has huge sales experience and strong technical, operational and project management background acquired and matured in start-ups and established companies.

Both his Degrees in Engineering and Advanced Negotiation enable him to have a vast knowledge of sales techniques and an extensive technical/analytical know how, which empowers him to provide innovative products and services.

Date: 6 July, 2019, Saturday
Time: *9.00am to 12.30pm (*must be seated by 8.45am), light refreshments provided at tea break.
Venue: 20 Collyer Quay
Requirement: You are encouraged to bring your laptop or share with others.

Limited seats on a first-come-first-served basis. Register here